The Perishable Pairings Program brought iconic Molson Coors brands to the grocery departments most shoppers visit. With input from our Master Cicerone, we developed seven food and beer pairings guaranteed to build basket on short trips.
Creatives: Teresa De Pinto (Copywriter), Sarah Hall (AD),
Christie Swinson (AD), Michelle Horne (ACD)
Christie Swinson (AD), Michelle Horne (ACD)
Store Map & Visual Key for Suggested Pairings
Out-of-Aisle Racks & Pairing Notes
Coors Light & Chicken Wings
Coors & Steak
Miller Lite & Burgers
Peroni & Cheese
Redd’s Hard Apple & Pork
Sol & Seafood
